Scripts that sound like you,
built on what's actually winning in your niche.
Outlier Lab reads your last 20+ videos to clone your voice, then scrapes your niche weekly to find the hooks that are 4× outperforming average. Type one idea. Get a finished script in under 5 minutes.
Four hours scripting.
Zero hours creating.
Most creators spend more time drafting than filming. The blank page is your biggest time drain, and it’s back every single week.
Your AI sounds like
everyone else's AI.
Generic prompts produce generic scripts. Your watch time doesn’t move. Nobody shares it. The comment section is a graveyard. Creators who’ve been around know what “ChatGPT energy” sounds like — and so does their audience. The problem is AI that was never introduced to you.
You find a great hook format.
Three weeks later.
The hooks killing it in your niche right now have a 72-hour peak window. By the time you spot them manually — or wait for a trends report — they’re old news. You need data that’s ahead of when you post, not catching up to it.
What creators actually need is something that already knows their niche, writes in their voice, and gets a script done in under five minutes, not an afternoon.
How it works
Three steps.
Done in five minutes.
Your voice, your niche data. Handled every time you generate.
Clone your voice in 60 seconds
Connect your handle (TikTok or Instagram). The AI analyses your last 20+ videos and builds a 5-dimension voice model: tone, energy, humour style, vocabulary level, sentence pacing. New creators fill a 5-question setup instead.
See what's actually winning in your niche this week
Every week, the system scrapes your niche and isolates the 4× outliers — videos that massively outperformed that creator’s average. It pulls the hook type, how the video is structured, and what emotion made people stick around. You see exactly what’s working this week, not last quarter.
Script, score, and film — in under 5 minutes
Type a one-line idea. Pick a content style. Hit generate. Your voice model and niche data feed in automatically. A seven-metric scorecard gives you a score on hook strength, clarity, niche fit, shareability, and more — so you know what to fix before you film anything. If the score’s low, it tells you exactly why, and most fixes take under a minute.
From idea to a finished script in under 5 minutes.
Type your idea, choose your content style (Teach, Story, Opinion, Relatable, or Proof) and watch your complete script appear as it generates. Five content formats. Three hook variants. A structured body and CTA built for on-camera delivery, not written prose.
- 5 content types for every creator style
- 3 hook variants to choose the best angle
- Story slots for personal anecdotes that build connection
- Optimised for on-camera delivery, not written prose
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Every script sounds like you, not like a template.
The AI reads your last 20+ public videos to learn your unique voice: your tone, energy, vocabulary, humour style, and pacing. Every script from then on carries your voice as a core input. It’s not a preset or a template. It’s built from your actual videos.
- Auto-extracts from TikTok or Instagram
- 5-dimension voice model (tone, energy, humour, vocabulary, pacing)
- Adjust or override any trait manually
- Works for new creators with a 2-minute manual setup
The niche data your competitors don’t have.
Every week, the system scrapes your niche, isolates the 4× outliers, and extracts what drove those views — the hook type, body structure, and emotional triggers. You see exactly what’s working right now. That data feeds into every script you generate, automatically.
- Live topic grid with viral potential scores
- Hook type breakdown with outlier rates
- Format analysis (list, story, reaction, etc.)
- Top videos strip: see the real content driving views
- Data refreshes weekly, never more than 7 days old
Know if it'll work before you film.
After generating a script (or pasting one you wrote yourself), a 7-metric analysis grades every dimension: hook strength, clarity, shareability, CTA effectiveness, and whether it's on-trend for your niche. Each metric gives a score, a label, and a specific improvement suggestion.
- 7 metrics: hook, clarity, completion, shareability, CTA, niche fit, hook type fit
- Specific improvement suggestions per metric, not generic notes
- Analyse any script, not just ones generated here
- Know your weak spots before you waste a post on them
“Used to spend 3 hours scripting a single video. Now it's under 5 minutes and my average watch time is up. The scripts sound more like me than anything I'd actually write myself.”
“The niche data is what actually changed things for me. I can see exactly what hooks are performing in finance this week and just use them. My previous average was 28k views. Last week's video hit 340k.”
“I watched the voice model pull my exact phrasing into a script I'd never written. That was the moment I stopped being sceptical. It's been three months. I haven't opened a blank doc since.”
Start free. Go unlimited when the results are obvious.
Free gets you proof. Pro gets you the niche data no competitor is showing you.
Free
- 5 scripts per month
- Voice profile (manual setup or auto-extract)
- Full script generation (all 5 content types)
- Script library
Pro
- Unlimited scripts
- Everything in Free
- Niche Intelligence Studio (weekly viral data)
- Pattern injection in generation
- 7-metric script analysis scorecard
- Standalone script analysis
- Priority support
Cancel anytime. No lock-in. Billed monthly.
Frequently asked questions
Your niche is moving right now.
Don't let your next script be a week behind it.
Stop opening ChatGPT and hoping it sounds like you. Outlier Lab reads your videos, scrapes your niche weekly, and writes scripts that actually sound like you, in under 5 minutes. Your first 5 are free.
Write your first script free